Guide Dogs take the lead in unleashing 2009 sponsorship opportunities
The Guide Dogs for the Blind Association wants a world in which all people who are blind and partially sighted enjoy the same rights, opportunities and responsibilities as everyone else.
As such, Guide Dogs has been transforming the lives of many thousands of blind and partially sighted people for over seventy-five years, by providing guide dogs, mobility and rehabilitation services that really meet their needs and aspirations.
The Association highlights a number of key facts:
Guide Dogs total awareness is high at 94%, 79% among 16-24 year olds
The Guide Dogs and Andrex corporate partnership is very well known; 65% of people said they had definitely heard of the partnership
Guide Dogs has a strong personality amongst the public with above average scores on attributes such as 'caring', 'effective' and 'helpful'
£10 supports a guide dog partnership for one day, paying for training, vets bills, food and support.
Guide Dogs is always looking to work with corporate partners to help them reach out to give even more blind and partially sighted people the support and freedom they deserve.
If the fit is right, the Association is particularly interested in linking with a brand in connection with Cause Related Marketing promotions, helping the sponsor to drive loyalty, providing sales uplift and positive brand association, as well as offering unique PR opportunities.
Fully tailored sponsorship packages are available on request.
Contact: Jessica stickland
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