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1st June, 2009

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LOCOG announces Holiday Inn as latest London 2012 Olympics sponsor

The London Organising Committee of the Olympic Games and Paralympic Games (LOCOG) has today unveiled Holiday Inn and Holiday Inn Express as the "Official Hotel Services Provider to London 2012" and a Tier Three commercial partner.

Holiday Inn, part of InterContinental Hotels Group (IHG), will provide LOCOG with additional capability and expertise in the accommodation sector, supplying experienced personnel to assist in the planning and operation of the Athletes' Village.

Currently undergoing a £600 million global relaunch, Holiday Inn will supply team members to work with LOCOG's Accommodation and Protocol teams in the lead up to the Games in 2012.

Holiday Inn, along with other hotels in the IHG stable, will also provide accommodation and meeting rooms for LOCOG and its partners' as it builds towards the Games.

Focus

Andy Cosslett, CEO, IHG said: "With the £600 million relaunch of Holiday Inn well underway, being selected to welcome guests from LOCOG and its partner organisations to our hotels is perfect timing.

"Just like the world class sportsmen and women who will stay in the Athletes Village, we'll bring our own world class team to Stratford to make life as easy as possible for the athletes so they focus on the task in hand - competing and winning medals."

London 2012 Chairman Lord Sebastian Coe commented: "Providing a smooth customer experience for athletes, spectators and dignitaries throughout their time at the

 

 

Games can be a key challenge for any Organising Committee.

"For us to have Holiday Inn join our family provides us with another great pool of knowledge and skills to ensure that all of those attending the Games, whether from within the UK or from abroad, as competitors or spectators, will have an enjoyable and memorable experience.

"The global expertise of Holiday Inn in welcoming visitors and meeting customer needs will be vital between now and 2012."

 

Related news

27.3.2009 Crystal becomes sixteenth London 2012 commercial sponsor
15.1.2009 London 2012 appoints Adecco as Tier Two Supporter, as Tier One Supporter Nortel files for bankruptcy protection
3.12.2008 Number 10 hosts inaugural meeting of London 2012's The Chairman's Club
21.10.2008 Cadbury becomes latest London 2012 Tier Two supporter
9.8.2009 Nortel announced as London 2012's Official Network Infrastructure Partner and seventh Tier One sponsor
9.7.2008 BP signs as latest Tier One Olympics partner
25.3.2008 Risk that 2012 Olympics sponsorship target "will not be achievable": NAO report
24.8.2007 New Tier 1 category added to London 2012 sponsorship programme
12.7.2007 EDF unveiled as London 2012 Tier One sponsor and sustainability partner
16.3.2007 Lloyds TSB becomes first domestic sponsorship partner of London 2012
5.2.2007 High profile airline and sportswear sponsorship categories launched for London 2012 Games

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