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 The UK Sponsorship Database
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The UK Sponsorship Database
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Sponsorship Cost And Leveraging Assistant |
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This calculator is intended to provide a checklist of items and associated costs that may need to be budgeted for when planning and implementing sponsorship activity. We believe the list covers most (if not all) of the possible items to be considered in the planning of a campaign, though clearly each sponsorship is different and many of the items listed will not be applicable to individual campaigns. To use the SCALA calculator, simply type in the cost of each element and when complete click the 'Total' button. Notes: please omit the currency symbol; don't use commas when entering amounts - eg use 1234 rather than 1,234. £ Licensing£ Other Sponsorship consultancies/consultants/agencies £ Sponsorship consultants Leveraging (click links for lists of suppliers)
1. Event management costs: £ After dinner speakers £ Audio visual £ Catering £ Conferences/exhibitions £ Entertainers £ Equipment hire £ Event management/hospitality £ Gifts/clothing £ Logistics/travel/transport £ Music £ Photographic £ Printers £ Signage £ Trophies/awards £ Other 2. Publicity: £ Creative consultants £ Direct marketing £ Incentives £ Marketing £ Media buying £ Public Relations £ Sales Promotion £ Other
Research (click links for lists of suppliers) £ Monitoring/auditing £ Research and evaluation £ Other -------------------------------------------- £ Grand Total
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Disclaimer
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