|
FA Premier League football club Tottenham Hotspur have announced a record shirt sponsorship and partnership agreement with Mansion, a significant international gaming and entertainment group.
The four-year shirt sponsorship becomes effective on 1st July, 2006 and is worth a minimum of £34 million over the four seasons from 2006/7 to 2009/10, including a contribution of £1.5 million to Tottenham's community scheme aimed at helping young people in the local area.
In July 2006, when Tottenham Hotspur's new Puma playing kit is launched to fans, Mansion will become only the fourth brand ever to appear on the shirt in the twenty-five years since sponsors were first permitted. Today's announcement represents one of the world's ten largest club sponsorship agreements.
According to the club's website, Mansion will partner Tottenham Hotspur across a wide range of commercial activities, including the extension and expansion of the club's brand into territories across Asia and other important international markets, the development of an international supporters' club to support the brand, significant support for the club's work with adults in the community in the UK and overseas, a co-branded internet gaming site with shared revenues and other special commercial projects that may be of mutual interest and benefit to both the club and Mansion.
E&OE
|
