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UK sponsorship news update ...

3rd July, 2008

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Knorr to sponsor Marco's Great British Feast: new ITV series
 
Unilever's Knorr Stock Cubes brand is to sponsor ITV1's new food and cookery series Marco's Great British Feast.
 

Marco Pierre White is on a journey around Britain to rediscover great British food.

For twenty years White cooked classical French cuisine and remains the youngest chef to be awarded three Michelin stars.

Taste

The Hell's Kitchen chef will source key ingredients and cook dishes which he thinks would be fitting to serve at a feast. The public will get to taste his dishes before he chooses the menu reflecting Britain on a plate.

The deal includes broadcast and online sponsorship on ITV1.

Jeff Hodgson, Senior Brand Manager at Knorr, commented: "Sponsoring Marco's

 

Great British Feast is a fantastic reinforcement of the partnership between Marco Pierre White and Knorr Stock."

Creative is being produced by Biscuit & Craik Jones.

E&OE

 
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