This year's Bloodstock Festival will take place between August 8th and 11th, 2012.

As the UK's biggest independent Metal festival, held at the picturesque location of Walton on Trent in Derbyshire, B-O-A has won the hearts and minds of fans of heavy Rock and Metal by consistently showcasing the strongest metal line up on UK soil.

The average attendance for the festival is 15,000, with that figure rising year-on-year as the line-ups get stronger.

"This year we have already announced the following ... Headline (Sunday) - Alice Cooper, Behemoth plus another surprise headline still to be announced; other acts - Dimmu Borgir, Watain, Corrosion Of Conformity, Sanctuary, Anvil, Hatebreed, Paradise Lost, Grand Magus, The Black Dahlia Murder, Anaal Nathrakk and Orange Goblin.

"Over all we will be showcasing no less than a hundred bands over three days plus the warm-up night on the Thursday.

  •   Current Bloodstock website stats.

"120,000 hits per month - out of these 93,000 are recurring or direct traffic and 27,000 are new or unique visitors; traffic to the Bloodstock website will increase by around 20% in the month of December during the Early Bird ticket offer and Christmas period.

"The average number of hits to the site is around 100,000 in the months of January to March and then there is an increase of about 10% per month leading up to May. The busiest periods are June to August; the Bloodstock website receives over 150,000 hits per month during these periods; most people will browse an average of 15 pages before the bounce rate or leave the website.

"Our mailer goes out to 36,000 people and there are more than 37,000 people connected through our social media platform Facebook and a further 3,000 on the Twitter network. We run an extensive Google keywords campaign during the months of April through to August, in order to make sure we have good visibility on the net.

"Additionally we run a national and expanding franchise campaign called Metal 2 the Masses which again is getting bigger year on year - all details can be found at www.bloodstock.uk.com".

Contact: Adam Gregory

More information ...