Sponsors have good cause to use Spot Our Car for Dreams Come True to drive global awarenessBe part of the The Spot Our Car for Dreams Come True UK to Oz driving expedition 2011/2012 by adding your company logo to the expedition vehicle.
"This unique low cost travel sponsorship opportunity will raise money for the Dreams Come True charity, which brings joy to terminally ill children by fulfilling their last dreams, and get your company fifteen months' exposure in twenty countries worldwide from only £99.•Why should I sponsor?
"It is good value: positive promotion for your brand for a whole fifteen months from only £99. This is an ideal opportunity whether you are looking to expand overseas or you are a global company, as your company logo will be on display in twenty countries, through sixteen capital cities, spanning three continents. Your company will become part of the logo car collective and this potentially huge viral marketing opportunity.
"We will invite our readership to take part in a global car hunt, finding us via regular GPS updates or by location recognition, posting pictures and videos to the social media networks, including Facebook, Twitter, Flickr, YouTube, etc.
"If you are a travel organisation this is an ideal opportunity to gain recognition in key tourist hotspots and will be of particular interest if you want to raise your profile amongst gap year travellers.
"It's for charity: our expedition is working in proud partnership with the Dreams Come True charity and we will donate 20% of our gross profits to help reduce their waiting list. Additionally, we hope to bring the charity to a wider audience through promotion and expanding our readership.
•What does sponsorship include?
"Your logo at the size you choose, charged at £2 per cm², which will form part of a logo mosaic that will be applied to the expedition vehicle as a vinyl wrap by local specialists. Your logo repeated as many times you like, each instance being charged separately.
"Your logo and web link on the Spot Our Car for Dreams Come True website that will attract the interest of worldwide visitors taking part in the global car hunt.
"Your company could be mentioned or visible in press releases that will be sent to local, national, and international media.
•How will my company benefit?
"The expedition will be promoted via pre expedition and post expedition press releases that will be distributed to magazines, national and international newspapers and TV.
"Your company will be associated with an event that could not only attract national and local media attention - it is helping to ensure that the dreams of children with terminal and life threatening illnesses come true.
"The website will be regularly updated with journey blogs, photos and videos throughout the expedition that will distribute out to social media networks including YouTube, Facebook, Twitter and Flickr and encourage our readership to share in our experiences as we drive through each unique and enchanting country".
Contact: Cathryn Franklin, Marketing Director.
The UK Sponsorship Database
