Clive Sall's Art-car project could get its sponsors' campaigns on the road to success
Clive Sall was a co-founder of FAT (Fashion, Architecture & Taste), Alphaville and BOB (Big Open Box).
Clive Sall Architecture has been exploring the theoretical and practical relationship between branding, architecture and the urban environment, producing art projects such as Roadworks (1996), Picnic (1995) and Outpost (1993-5).
The company is now offering the opportunity to sponsor a pioneering new project that seeks to challenge the perception of urban space and public art.
Cart is a collaborative venture that endeavours to engage the public in an experience of art beyond the gallery, using the car, the quintessential symbol of modernity, as a canvas.
"Our aim is to produce a series of 'Art-Cars', which will complete a procession through the city of London during Summer 2010. The convoy will stop at several major art institutions and events to generate a high level of publicity, whilst establishing a link between the galleries and public art.
Functioning
"We want to take these artistic expressions outside the galleries to challenge the public perception of surroundings and make people think about their environment in an alternative way.
"A variety of artists, designers and architects will be commissioned to produce a series of Art-car Maquettes. Six of the Art-car Maquettes will be selected for full-scale reproduction into functioning vehicles of the same design.
"We require financial sponsorship for Cart, in order to cover the costs required to establish and execute our project. As this is a not-for-profit scheme, all the proceeds raised through sales will be donated to charity".
Contact: Laura Diaz Ramos
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