This is an opportunity to sponsor a permanent seaside look-out point for the public in Margate, Kent. The sponsorship will reach a wide range of people: UK seaside holiday visitors, contemporary art gallery visitors and local people of all ages in Kent.

Margate is a seaside town undergoing huge regeneration, including the Margate Harbour Arm project (www.margateharbourarm.co.uk) which has turned a derelict pier into a new attraction with high quality offerings. So far there is an art gallery, artists' studios, a cafe, an ice cream shop, a gift and jewellery shop and, hopefully very soon, a fish restaurant and two more retail units.

Margate Harbour Arm is located directly next to the site where the David Chipperfield-designed Turner Contemporary Gallery is currently being built. The Turner Contemporary is expected to attract 120,000 visitors per year. The location has panoramic sea views, and the proposed project aims to connect the public with the marine environment.

The aim is to create a look-out point at the end of the Harbour Arm which makes the most of the location and the experience of being surrounded by sea. Information panels will be created but they will not just be the usual photo-and-info. They will be high quality in terms of content, appearance and construction, to complement the Harbour Arm project and to sit comfortably alongside the regeneration and artistic environment being created in Margate.

It is anticipated that a local artist/cartoonist will be involved to make them something special. Local naturalists and teachers will also be involved to focus on the important facts, in a way which is accessible to both adults and children.

Given the location, the durability of the structures is going to be very important and options have been discussed with an engineer and structural glass expert. Ideally it will also be possible to provide a platform with binoculars.

The budget for the project is unlikely to exceed £15,000 but the exact amount required will depend upon specification. One sponsor is sought.

Contact: Dr Fiona Sherriff

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