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3rd July, 2013
Switcheroo sponsors Eurosport coverage of the 100th Tour de France, 2013
Energy Switcheroo, a new company which aims to help people save money on their energy bills, is sponsoring the 100th Tour de France, 2013, broadcast on Eurosport UK.
Energy Switcheroo will be prominently featured on Eurosport UK at the beginning and end of Tour de France programming. The company logo will also feature on screen during all stages of the race.
Created by energy specialists, Energy Switcheroo aims to help consumers save money on their energy bills and also offers advice on how to save money by using energy efficient products that help reduce energy consumption.
Energy Switcheroo also offers an energy bills comparison service aimed at businesses, in the form of Switcheroo for Business.
Laurence Saffer, Co-Director of Energy Switcheroo, said: "To cycling fans around the world the Tour de France is one of the highest quality tours and appeals to all. This sponsorship will give our new brand premium visibility everyday until the tour concludes on the 21st July in Paris.
"This confirms our place in the market and allows us to reach a large audience with our message of saving money on energy bills by switching your utility supplier".
"This sponsorship is a major investment in building our brand, as we look to expand our business".
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